AI Launch Copy Generator
Generate platform-specific launch content for Product Hunt, Reddit, Hacker News, Twitter/X, and IndieHackers — in 2 minutes, not 2 hours.
Free • No signup required • Powered by Claude AI
Why platform-specific launch copy matters
Every platform has different cultural expectations. Product Hunt rewards polished, emoji-rich descriptions with clear value props. Reddit values authenticity and honest storytelling — anything that reads like marketing copy gets downvoted. Hacker News respects technical depth and hates self-promotion.
Most founders write generic copy and cross-post it everywhere. The result? Mediocre engagement across all platforms instead of strong traction on any single one. Platform-native content consistently outperforms generic posts by 3-5x in engagement.
ShipProof's generator understands these platform norms. It creates distinct content for each platform — matching the tone, format, and cultural expectations that drive engagement. What used to take a full day of writing now takes 2 minutes.
Frequently asked questions
Is the launch copy generator really free?
Yes, 100% free with no signup required. We built this as a free tool to help indie hackers launch better. ShipProof makes money from its paid plans which add proof collection and social proof display features.
What platforms does it generate content for?
Product Hunt (tagline, description, maker comment), Twitter/X (launch thread), Reddit (post for r/SideProject and r/indiehackers), Hacker News (Show HN post), and IndieHackers (launch post with backstory).
How is this different from ChatGPT or other AI writers?
Generic AI writers produce generic copy. ShipProof's generator is specifically trained on platform norms — it knows that Reddit hates marketing speak, HN values technical depth, and Product Hunt rewards concise taglines. Each output matches the specific culture of its platform.
Can I edit the generated content?
Absolutely. The generated content is a strong starting point. We recommend personalizing it with your own voice, specific numbers, and unique insights before posting.
What happens after I launch?
That's where ShipProof's full platform comes in. After launching, you can collect the praise and feedback from each platform, organize it, and embed it as social proof on your website. The free plan gets you started.
Built by ShipProof
The all-in-one launch toolkit — from first post to social proof.